Session on Entrepreneurial Journey- Struggle to Succeed for the students of Final year: Placement Cell 2021

The Placement Cell of Besant Women’s College conducted a Session on Entrepreneurial Journey- Struggle to Succeed  for the students of Final year – B.Com, B.Sc, BBA and BA by Mr.Harikrishna Thodinaya, CEO, Eechana Dairy Service in the College Auditorium on 18th December, 2021at 11.30pm. Around 250 students from various streams participated. 
Objectives:
-To provide training in Marketing
-Internship training in Marketing, HR and production
-To narrate his experience from Struggle to success of his venture.
The CEO of Eechana Dairy service gave tips on Marketing Strategies, spoke about his farm, products and his struggle to set up his farm. He also gave tips on consumer behaviour. There was an interaction session where in students asked in questions with the CEO.
Outcome:
-Learnt about Marketing Skills
-How to convince customers
-Skill requirement to enter into business
-Innovative strategies